Website goals and objectives are confirmed by the Create team. Any further relevant information is reviewed, to gain a detailed understanding of the website requirements, the target audience and the key themes required on the website. A website development project management schedule is established with target dates for the various stages of the website development. A site map clearly showing the website architecture/ navigation is produced at this stage showing how the content is to be organised, all pages, links, sub-pages, categories, etc., with the page hierarchy clearly shown. This will be reviewed with you for corrections and amendments as necessary. Each page layout is mapped out, detailing required functionality and appropriate call to actions.